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Blog Archive

  • New face — 08/14/26 07:32:53am

    A model an agency has just brought to market and is pushing as the discovery of the season. The status is temporary: it holds for one or two seasons, until the face stops being new.What happens during it The agency invests: tests, a printed...

  • Ethnic model — 08/14/26 07:32:53am

    A casting category the industry uses for appearance outside the European type: Asian, African, Latin American features, mixed heritage.Where the word came from From briefs. A brand wants a campaign that speaks to a particular audience, and the...

  • Junior model — 08/14/26 07:32:53am

    The category for teenage models and for those whose look reads as adolescent. Inside an agency it is a separate board and a separate working order.The rules that are not up for discussion Written consent from a parent or guardian for every job...

  • Commercial face — 08/14/26 07:32:53am

    A face a shopper reads easily: friendly, well kept, equally convincing in life and in a frame.How to tell whether it is your type Features are regular but not sharp; your smile comes out natural rather than arranged; in a photograph you look...

  • Photo shoot — 08/14/26 07:32:53am

    A shoot whose product is a set of frames: for a book, for a client, or for publication. Almost every model’s work starts with one.What makes one useful Not the volume shot but a clear aim: which frame you need to come away with, and what it adds...

  • Hostess — 08/14/26 07:32:53am

    Front-of-house work: in a restaurant, showing guests to a table and handing over menus; at a trade fair, receiving visitors at a stand; at an event, running registration and seating.The detail that settles it Payment per shift. A genuine hostess...

  • Trade shows and events — 08/14/26 07:32:53am

    Working a stand: meeting visitors, explaining a product, handing out material, running a survey or a prize draw.How a shift works Paid by the shift, usually six to ten hours, on your feet and in heels. Breaks can be short and are not always...

  • Strange look — 08/14/26 07:32:53am

    An appearance that breaks the usual symmetry: wide-set eyes, an unusual mouth, abrupt proportions. One feature is normally far stronger than the rest and carries the whole face.How to tell whether it is your type You have been described through...

  • Masterclass — 08/14/26 07:32:53am

    A demonstration class in which a photographer, makeup artist or stylist takes an audience through their work. The model is the person everything is demonstrated on.How it works Calm work, but long: the look is built slowly, with pauses and...

  • Strong face — 08/14/26 07:32:53am

    Sharp features: high cheekbones, heavy lids, elongated proportions, a gaze with no softness in it. This face does not disappear under heavy makeup and can carry a complicated look.How to tell whether it is your type The cheekbones read even in...

  • Runway model — 08/14/26 07:32:53am

    A model who shows clothes on a runway. Collections are cut to one sample size, so the casting goes to whoever the samples fit without alteration — that is where the height and proportion requirements come from.The usual figures From about 175 cm...

  • Runway show (défilé) — 08/14/26 07:32:52am

    The walk along a runway by which a designer shows a collection. The French word once meant the runway itself; now it means what happens on it.What happens before the exit Casting, fitting, walk rehearsal, hours in hair and makeup. The exit...

  • Go-go dancing — 08/14/26 07:32:52am

    Dancing at an event or in a club to hold the atmosphere rather than to perform a routine. The work is done in shifts, usually several appearances an evening.How a shift works The evening is broken into fifteen or twenty minute sets with breaks...

  • Lingerie and swimwear runway — 08/14/26 07:32:52am

    A show of lingerie or swimwear. It differs from an ordinary runway in that the garment hides almost nothing, so posture, the line of the shoulders and how you carry yourself decide as much as the walk.Who gets booked Whoever’s proportions suit...

  • Model types — 08/14/26 07:32:52am

    The words the industry uses to describe appearance: runway model, photo model, junior, character, ethnic, new face, supermodel — plus the casting slang for faces, from baby face to strange look.What they actually are Not a judgement and not a...

  • TFP (Time for Print) — 08/14/26 07:32:52am

    A shoot nobody pays money for: the photographer works for free and hands over frames, the model allows them to be used in his portfolio.How it is meant to work The settlement is in frames, so frames are what you negotiate: what each side takes...

  • Commercial shoots — 08/14/26 07:32:52am

    Shooting to sell a product: clothes, cosmetics, jewellery, electronics, services. The frames go into catalogues, onto websites, into brand feeds or into advertising.How it differs from editorial By the objective. What is wanted here is accuracy...

  • Body art — 08/14/26 07:32:52am

    Painting the body with washable colours — water-based paint, special makeup, occasionally an airbrush. The shoot runs like any other modelling job, but it is much longer: the design takes hours to apply.What the day looks like First three to...

  • Kinds of modelling work — 08/14/26 07:32:52am

    Modelling is not one profession but a dozen separate markets with their own requirements, rates and career lengths. This section covers how they differ.Why it is worth knowing first Because requirements that look universal in fact belong to one...

  • Creative shoot — 08/14/26 07:32:52am

    A shoot built around an idea: the look is designed first, and light, makeup, wardrobe and location are assembled to serve it.How it differs from an ordinary one The frame is known before the shoot. There is a storyboard, or at least references...

  • Background work (extras) — 08/14/26 07:32:52am

    Appearing in the crowd scenes of a film, series or show. Extras normally have no lines; the job is to be part of the environment — walk, sit, react on cue.What the day looks like Long: ten hours or more, of which only a fraction is filming. The...

  • Pre-casting — 08/14/26 07:30:15am

    A preliminary viewing before a season starts: agencies and casting directors look at new faces in advance, ahead of the castings for particular shows.What it is for So that by the time the week begins, a casting director already has a circle of...

  • Contact sheet — 08/14/26 07:30:15am

    Every frame from a shoot, laid out small on one sheet, so the client can pick which ones go to retouch.Where the name comes from From film: the lab printed frames by contact on a single sheet. The same thing now arrives as a file or a gallery...

  • Mother agency — 08/14/26 07:30:15am

    The agency that runs a model’s career as a whole: builds the portfolio, trains, places her with agencies abroad and represents her in every deal.How it differs from a booking agency There is only ever one mother agency, and you sign an exclusive...

  • Composite card — 08/14/26 07:30:15am

    A model’s card: several contrasting frames and her measurements on a single sheet. It is left behind at a casting and goes to the client first.How it is built Printed on heavy stock, usually around 15×20 cm. The front carries the portrait you...

  • Fashion week — 08/14/26 07:30:15am

    A run of shows at which houses and designers present a new collection to the press and to buyers.Why collections are shown in advance The weeks happen twice a year: in autumn they show spring and summer, in spring autumn and winter. The gap...

  • Season — 08/14/26 07:30:15am

    The stretch between fashion weeks during which shoots and campaigns for the current collection run. There are two: spring-summer and autumn-winter.Why the work does not follow the calendar Collections are shown six months before they reach...

  • Scout — 08/14/26 07:30:15am

    The person who finds new faces and brings them to an agency, paid a fee or a percentage by that agency.What they are looking for Not beauty but a type and a set of proportions — what particular agencies need right now. Which is why a scout walks...

  • Casting director — 08/14/26 07:30:15am

    The person assembling the line-up for a show, a shoot or a campaign: they run the casting and decide who reaches the final list.Who they work for The designer or the brand — not the agency and not you. Their job is a line-up that solves the...

  • Model agency — 08/14/26 07:30:15am

    A company that finds models work and settles the money with clients, taking a percentage of the fee.What it is and is not It is not an employer: it stands between the model and the client. Obligations under a booking run through the agency, and...

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